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HOW THE SELLING DESK WORKS

SELL ADS ON RELEVANT PAGES AT THE RIGHT PRICE

1.

Publishers have ad space to sell. They choose their AskPrice™
2.

Advertisers target campaigns to content categories that match their desired interests
3.

CONTEXTWEB brings Advertisers and Publishers together
4.

CONTEXTWEB receives an impression and categories page’s context
  

CONTEXTWEB checks which ad campaigns have an acceptable BidPrice™
  

CONTEXTWEB checks each ad’s performance for the pages of this category in this site
 

Publisher’s ad spots sold efficiently so each filled impression is delivered at the  guaranteed AskPrice™. Advertiser’s ad shown to the most relevant audience at the right price
 

If advertisers and networks can’t meet your AskPrice™, the PerformancePrice™ lets buyers compete to beat your eCPM. If we can’t place your inventory, it will immediately go to you back-up tags

  Get Started Today!

 

 

WHAT OUR PUBLISHERS ARE SAYING


“CONTEXTWEB’S ability to target our readers with ads that are relevant to them means more revenue for our company.

As a result, our sites generate more income and that makes a real difference to our bottom line.”

- Fran Wills,
Vice President Interactive
Denver Newspaper Agency

 
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